V�ctor Mart�nez Vicario
Arkhé is the latest dream of the founder of VMV Cosmetic Group, Mr. Víctor Martínez Vicario, who has devoted his whole life to the professional hairdressing sector with the aim of enhancing the natural beauty of people.
natural beauty of people.
In his experience, he realized the need to find the perfect balance between the most scientifically advanced formulas and care for nature. His goal was to create a range of premium treatments with the best hair technology that would mark a turning point in hair care.
Arkhé is a break from the current paradigm of hair care, a new look at the sky where we discover the 7 values that define us. 7 values that form the Arkhé constellation and that is a fundamental part of the brand in all its expressions.
Now, we need you to complete our constellation by adding new values that will allow us to continue growing together.QUALITY
In our own R+D+I laboratory we have a multidisciplinary team of chemists, biologists, pharmacists and engineers with more than 50 years of experience in the sector. A teamwork that manages to put on the market the best cosmetics with proven efficacy and excellent quality.
Throughout the entire production process, from the manufacture of the packaging to its arrival at the salon, we ensure maximum quality, safety and traceability. We carry out exhaustive measurement processes to certify the efficacy of all our products.
INNOVACI�N
Each formula has been custom-developed, with calibrated active ingredients, in the most appropriate dosage and tested in our Innovation Lab. We have followed rigorous protocols to offer maximum efficacy and professional guarantee. That is why in the formula we detail the amount of PPM incorporated in each product, the naturalness and the active ingredients of the encapsulated systems.
FUNDAMENTALS
FORMACI�N
We combine classroom training with a digital training program with training material, digital tools for the salon and development guides for your business.
COMMITMENT
Arkhé is born with a 100% sustainable approach, seeking the least possible impact on the environment and contributing positively with all our actions.
INVESTIGACI�N
A patented system that encapsulates the active ingredients of the formula so that they act where the hair needs them.
EXCLUSIVITY
A differentiating project for daring people in search of something different, exclusive and premium. We are a premium brand with a limited, exclusive and responsible distribution only for the best and most demanding salons.
We want you to make a change, build a relationship of trust with you and expand your business to the next level.
PASI�N
We want to praise the figure of the stylist, because their role is essential to make people happy. Because only in them we trust one of the most important physical aspects for us: our hair. Let's empower the figure of the stylist, the time has come to change our attitude and boost our self-confidence.